English for Business Writing
In our digital world, business – from the initial contact to closing the deal – is handled online. In this unit, we cover the essentials of English business and
technical writing for emails, memos and meeting minutes that are clear, concise and correct. Writing is important in training because it graphically reinforces speaking skills and grammar
points. Learn to:
- Write for the reader
- Use simple language and the right tone
- Master the mechanics of punctuation and grammar
- Aim for conciseness: shoot bullets
Filter your text: write less and people will read more!!
Email Writing Skills
A recent study reflected that over 50% of businesses
still do not offer any sort of E-mail Etiquette Training to their employees.
Many employees, customer service representatives and
business owners themselves seem lost when it comes to business e-mail etiquette and proper practices to be followed while emailing.
Your employees need to brush up on these issues so that
they can communicate with courtesy and clarity.
This makes everyone’s job
easier!
In business, on or off-line, impressions are
everything.
Think about it… off-line you notice what people
wear,
how they present themselves, the quality of their
business cards, etc.
The very same applies online.
As an example, if you e-mail in
one-liners,
do not spell check your email, do not use proper sentence
structure or lack basic grammar rules, how do you think that reflects on you and your business? Not good, right?.
What kind of impression do you set on your clients and customers, when you write
those shady emails.
E-mail Etiquette isn’t brain surgery!
E-mail Etiquette is simply a set of basic skills that we all need to be aware of
and practice to make sure your business thrives both off and online.
By the end of this course, participants will
learn:
- How to make the best use of
emails
- Email structures to achieve clarity and successful
communication
- To write for the reader - effective subject
lines
- Email effectiveness – Managing recipients and
messages
- Perfect grammar because it
matters
- Format messages for
readability
- Learn to write professionally and brand Broadcast
emails
- Learn to avoid senders regret by
proofreading
- Understand 'netiquette'
- Master the inbox using some core principles and
email functions
- Attaching files to an e-mail Vs web
links
- Email policies – Forwards, viruses,
disclaimers
- Email effectiveness – Managing recipients and
messages